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Our booking and comms run on their own.

Every call we miss is answered automatically. Every booking confirmation, reminder, and follow-up goes out without us sending it. Here's how that works.

What's automated

From enquiry to rebook — without the admin

When you call The Groom Wagon and we're out on a job, you're not leaving a voicemail. Our AI agent Waggy answers, takes your details, and either sends you a booking link or arranges a callback — straight away.

Once you're booked in, your confirmation goes out automatically. You'll get a reminder two days before and again on the morning of your groom. After the appointment, we'll send a quick follow-up. None of that gets forgotten, because none of it's manual.

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Missed calls answered

Waggy picks up when we're grooming and captures your enquiry.

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Online booking

Book yourself in anytime — no phone tag, no waiting for a reply.

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Automatic reminders

You'll hear from us 48 hours before and on the morning of your appointment.

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Post-groom follow-up

We check in after every groom — automatically, and always on brand.

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ClaraFlow AI built and runs our system

The Groom Wagon's entire back office — lead capture, follow-up, booking, and customer comms — is built and managed by ClaraFlow AI, a UK automation agency for small businesses. They build done-for-you systems that handle the repetitive work so we can focus on the actual grooming.

If you run a small service business and recognise any of this — missed calls, manual reminders, bookings by WhatsApp — they're worth talking to.

Running a small business?

ClaraFlow AI builds exactly this kind of system for UK service businesses — from sole traders to 5-person teams. Plans from £197/mo, setup included.

Book a free call Find out more